What We Offer

Comprehensive go-to-market consulting to set you up for sustained growth.

Solutions

Launch

All the tools, support, and guidance a company looking to launch a new product or enter a new market could wish for.

Accelerate

An expertly assembled set of services for when you want to push an existing product from moderately to maximally successful.

Essentials

Competitive Analysis

Great competitive analyses start with understanding your real competition (which might not be who you think it is).

Go-to-Market Planning

We can help you craft an elegant, strategic go-to-market plan that ensures you’ll hit your revenue targets.

Positioning Statement Development

A well-crafted positioning statement isn’t just a messaging statement; it encapsulates your strategy for winning in your market.

Buyer Persona Development

Our buyer persona development process gives you unique insights into who you need to build and sell a product for.

Win-Loss Analysis

Our win-loss analysis digs deep into the real reasons you’re winning and losing business.

Market Sizing

Having a good understanding of your potential market gives you a real sense for your product or service potential.

Pricing Strategy

A strong pricing strategy can be the strongest driver of customer lifetime value.

Segmentation & Targeting

We’ll work with you to segment your market and understand which segments are most attractive.

Our Process

We follow this strategy to work on each & every project, it brings success

analysis

strategy

planning

execution

Ready to get started?

Strategic Revenue Planning at Fond

Fond’s new VP of Marketing was ready to lead the company’s revenue planning for the upcoming year, but with so many priorities on his plate as a recently hired executive he needed outside support. Owl partnered with Fond to quickly gather historical data, analyze trends and build adaptable revenue models accounting for multiple distribution channels.

Greenhouse Moves Up-Market

Greenhouse had gained a position in the market as a leader in talent acquisition technology among small and mid-size businesses, and the company was ready to move up-market. But what was the right strategy for doing so? Owl partnered with Greenhouse to answer that very question.

The Fundamentals of Success

Regardless of the project we're working on with you, Owl consultants stand out by being:

We are product marketing consultants that are:

Strategic enough to handle your toughest projects

Flexible enough to tackle creative and quantitative work

Expert at working cross-functionally

Get in Touch

We’d love to hear from you. Fill out the form below and we'll reach out to dig deeper into your product marketing challenges. We offer free consultations to see if it makes sense for us to work together. Send us your question or thoughts and we’ll get back to you within 24 hours.

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